Autumn 2007
Briefing
Paper
This
assignment will give you experience in examining, understanding and evaluating
trends in the information environment. You
are to work in groups of 2 or 3 on this assignment. You may find this
Catalyst tool of some assistance in forming a group.
For
this assignment, you are to prepare a briefing paper for some relevant
information organization (library, museum, publisher, technology company,
bookstore, scholarly society, etc) describing and analyzing the likely future
trends of importance over the next 24 months, in the book or scholarly journal
publishing domain.
Your
report should include, at a minimum:
·
an
executive summary of your findings
·
a
brief description and background of the organization you choose
·
a discussion of the environment
and important trends which might include such elements as important
organizations, technological initiatives to watch, recent successes and/or
failures, etc.
·
a
recommendation of the single most important innovation that this organization
could implement to take advantage of these trends (with appropriate
justification)
What
you submit should be a professional document, of at most 7 pages (plus
citations and any appendices).
Your
submissions will be evaluated on the depth of research, thought and analysis of
your work, the strength of your recommendations and justification,
understanding of the organization and clientele, the creativity and
appropriateness of the recommended innovation, and the professional manner of
presentation of your report. Please be sure that your submission has the last 4
digits of your student numbers and not your names in the upper right hand
corner of the first page.
The
Assignment is due in by noon on December 12.
I will return projects with comments within a few days; please let me
know how the easiest way to do that would be for your group. Please submit in
print, either to me in person or in my faculty mailbox.