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In a unified content strategy, you break information down to the element level (e.g., section,
paragraph, sentence). Instead of writing documents, you write elements that are stored in a single source (often a database).
Elements are then compiled into information products from that repository. the power of content reuse lies in effectively reusing
information elements--whether they're paragraphs, procedures, or sentences--over and over again. Information models identify
all the required elements and illustrate how to structure and reuse them. Managing Enterprise Content:
A Unified Content Strategy, revised Feb. 3, 2003, The Rockley Group |
